The Pakistan Telecommunication Authority (“PTA”) has today approved the merger of Pakistan Mobile Communication Limited (“Mobilink”) and Warid Telecom (Private) Limited (“Warid”)*. This is yet another milestone in the regulatory process and follows the approval granted in March, 2016 by the Competition Commission of Pakistan. The deal remains subject to further regulatory approvals and other... Continue Reading →
‘JazzCash’ replaces MobiCash
Subsequent to the launch of Jazz as Mobilink’s umbrella brand, continuing the streak to re strategize its brands, Mobilink has now introduced ‘JazzCash’ as its brand name for Mobile Financial Services (MFS), Jazz Cash will replace Mobicash brand. This step is taken to further strengthen Jazz as a one-stop solution to cater the wider needs of subscribers in... Continue Reading →
Mobilink Exclusively Launches ‘Alcatel IDOL 3’ in Pakistan
Mobilink has recently re-worked their business strategy and integration into gadgets and smartphones market, which is still untapped and offers promising potential. Keeping up with this strategy of introducing economical 3G devices to expedite the market uptake of high-speed mobile internet, Mobilink has announced that it will exclusively launch world’s first reversible smartphone Alcatel IDOL 3 across Pakistan.... Continue Reading →
Mobilink Launching Pakistan’s Largest Tech Incubator Under ICT R&D Fund
Mobilink vowing to its strategy of boosting Pakistan’s vibrant and emerging Tech ecosystem, is all set to establish Jazz’s ‘National Incubation Center’. NIC will complement Government’s promise for a Digital Pakistan. Center will be setup under the umbrella of National ICT R&D fund.
TPL Trakker collaborates with Telenor Pakistan to launch indigenous mapping solution
TPL Trakker Limited, claims to be Pakistan’s largest tracking service provider has recently signed an MoU with Telenor Pakistan to launch TPL Maps. This will become Pakistan’s first indigenous digital mapping solution. TPL Maps will provide real-time intelligent routing, also give users access to live traffic updates, turn-by-turn navigation and smart search options. TPL Maps has been... Continue Reading →
Mobilink Launches Two Lenovo Smartphone Models in Pakistan
Mobilink, owing to its strategy of introducing affordable 3G devices in Pakistani market to speed-up the uptake of high-speed mobile internet in a bid to reach its goal of a digitally enabled Pakistan, has launched Lenovo’s A6010 & K5 Plus smartphones nationwide.
EO Karachi Announces its New Board Members
Entrepreneurs' Organization (EO) global business network's Karachi Chapter has recently announced the list of its new board members for 2016-2017. Nauman Vohra who is currently working at Product Group of Companies is named the new president of EO Karachi Chapter. He will promote business & entrepreneurship in Karachi and act as liaison between Karachi and other EO chapters in... Continue Reading →
SERVIS TYRES LAUNCHES ITS NEW AD CAMPAIGN
Servis Tyres, the market leaders in motorcycle tyres in Pakistan, has recently launched its new campaign with a star studded commercial.
Kaymu-for the Masses Campaign: Sab Kay Mu Pe Kaymu.PK
Kaymu.pk, the leading online marketplace, has launched a campaign to add value to and meaning around its brand name, Kaymu. The main message of the campaign "Sab Kay Mu Pe Kaymu.pk” (Kaymu.pk on everybody's lips) aims to make the brand name more relatable, such that it resonates with the target audience.