Abrar Qureshi Blog

Mobilink Exclusively Launches ‘Alcatel IDOL 3’ in Pakistan

Mobilink Exclusively Launches ‘Alcatel IDOL 3’ in Pakistan


Mobilink has recently re-worked their business strategy and integration into gadgets and smartphones market, which is still untapped and offers promising potential. Keeping up with this strategy of introducing economical 3G devices to expedite the market uptake of high-speed mobile internet, Mobilink has announced that it will exclusively launch world’s first reversible smartphone Alcatel IDOL 3 across Pakistan. This announcement is in line with Mobilink’s bid to reach its goal of a digitally enabled Pakistan.

Muhammad Ali Khan, Head of Data & Devices – Mobilink commented on this move,

“We are committed to consistently introduce the most appealing and innovative smartphones in the market in support of our digital enablement goals. Alcatel IDOL 3 provides customers with the opportunity to experience Mobilink’s superior data services on one of 2016’s best budget phones[1].”

Nauman Durrani, General Manager Middle East, Pakistan and Egypt – Alcatel, speaking about the reason behind the collaboration with Mobilink,  commented,

“Alcatel is one of the largest handset manufacturer in the world and our goal is democratizing innovation. We are pleased to launch Alcatel Idol 3 in Pakistan with partnership with Mobilink”

Packing the best in flagship smartphone specs, the IDOL 3 delivers on three key user experiences: sound, camera and display. Dual front-facing JBL Audio speakers make the IDOL 3 an on-the-go sound system, without the need of an additional Bluetooth speaker. The 13MP main camera has an industry-leading Sony IMX sensor, offering superior low-light performance.  And the display has also been specially tuned by Technicolor, giving colors on the 5.5” Full HD screen more richness and vibrancy, and better viewing in sunlight conditions. Additionally Alcatel Idol3 comes with free JBL in ear earphones worth Rs7000.

The Alcatel IDOL 3 is thin, light, and fast enough to do just about anything a user wants from a proper smartphone. On the inside, it has an octa-core Qualcommm Snapdragon 615 processor, 2GB of RAM and 16GB of internal storage running a very close stock version of Android 5.0.2 Lollipop.

The phone offers unique enhancements like the fully reversible user interface that makes the screen adaptive to be right side up, even if the phone itself is upside down.

Availability:

Alcatel IDOL 3 will be available very soon at Mobilink Business Centers across Pakistan. Alcatel IDOL 3 will cost PKR 25,999. Handset is bundled with 6GB free Jazz Internet with validity of 6 months (subject to limit of 1 GB per month)

[1]Note to Editor:  On the list of CNET editors’ best phones of 2016.